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As a former journalist and current HubSpot blog staff writer, I admit it feels awkward to publish my thoughts on AI website content versus manual content writing. I’m torn. After all, I have my foot in two worlds: one with writers decrying the use of their work to train AI without their permission, another with tech […]
How much time do you spend on routine CMS maintenance? For many teams, the answer is close to 40 hours a month, an entire work week lost to updating plugins, patching security vulnerabilities, and troubleshooting conflicts.
With the cost of enterprise software continuing to rise, renewal conversations have become more complicated than ever. Because of this, every customer interaction matters, and keeping customers happy becomes critical to retaining business. Leveraging real-time sentiment analysis for enterprise-level support teams can help businesses meet the growing demand of today’s software customers. By surfacing negative […]
Generic account based marketing campaigns just swap out prospects’ names and call it “personalization.” At a small scale, that might pass. But in large ABM programs, this one-to-many approach quickly feels shallow, and the target accounts stop paying attention.
Churn isn’t always about unhappy customers. Sometimes, customers leave due to changing priorities, missed touchpoints, or even poor communication. Missed customer health signals and late outreach can cause valuable accounts to drift away. Teams need a proper system to track which accounts are up for renewal. Automated renewal workflows can reduce the headache. HubSpot’s CRM […]
A 2025 Storyblok survey revealed that 61% of teams are juggling two or more content management systems to manage their brands. Of those organizations, half are actively trying to stop.
If you’re trying to decide between AI website builders versus traditional web development, you probably want to save time, cut costs, and ensure a high-quality site. Is there a way to have it all? (Spoiler alert: Yes, I think so.) This article will help you compare speed, cost, scalability, and risk so you can choose […]
The average WordPress site takes 3.21 seconds to load—nearly double the 1.65-second speed of the sites that dominate Google search results. It’s even worse on mobile, with Hostinger’s research indicating an average of 13.25 seconds. That’s far too long.
Every year, customers ask more from support teams. They want quicker replies, seamless handoffs, and answers that feel personal across every channel. That rising bar makes the job harder. Agents burn out chasing context, while customers grow impatient when they have to repeat themselves. The scale of the challenge is only increasing. Gartner predicts 30% […]
Not every salesperson who looks busy is truly effective—understanding the difference can make or break your sales results.
