{"id":1173,"date":"2025-06-23T12:00:00","date_gmt":"2025-06-23T12:00:00","guid":{"rendered":"http:\/\/buywyo.com\/?p=1173"},"modified":"2025-06-30T11:29:48","modified_gmt":"2025-06-30T11:29:48","slug":"effective-underrated-sales-traits-every-rep-should-develop-from-a-sales-coach","status":"publish","type":"post","link":"http:\/\/buywyo.com\/index.php\/2025\/06\/23\/effective-underrated-sales-traits-every-rep-should-develop-from-a-sales-coach\/","title":{"rendered":"Effective, underrated sales traits every rep should develop, from a sales coach"},"content":{"rendered":"

When I started my sales career, I immediately gravitated toward the slimy salesperson persona. I was pushy and only focused on closing the deal. As I saw it working well for my colleagues, sales gurus, and top sales reps, I developed it into my selling identity.<\/p>\n

But my natural personality is empowerment and empathy, and having worked in customer service, I also<\/em> learned the value of actively listening and relating to customers.<\/p>\n

My later discovery that these traits were also an important part of sales surprised me.<\/p>\n

I began to work on developing these traits as a salesperson while still staying authentic. Now, I\u2019m showing you how to do the same \u2014 how to build the underrated but powerful traits that make sales feel natural, effective, and aligned with who you are.<\/p>\n

\"Free<\/a> <\/p>\n

7 Sales Traits Every Rep Needs<\/h2>\n

When I started making the transition from B2C selling to B2B, it was a new world to me. I knew I needed more than the typical sales skills of confidence, resilience, relationship-building, and objection handling to positively impact my performance.<\/p>\n

While there is no magic number of positive traits a top-selling representative should have, what matters most is being intentional in establishing what those traits are for you. I coach my students that the powerful thing about possessing sales success traits is that they are flexible and ever-evolving as you grow in your sales career.<\/p>\n

Notice how I mentioned having the foundational traits down pat before I realized I needed more if I was going to advance my B2B sales performance? What I mean is this: You can start with a solid three, five, or seven traits you find valuable, and add or subtract more later on. Determine what suits you in terms of the timing of your role as a sales representative. You can even adjust your traits quarterly to keep you in sync and aligned for hitting your quota.<\/p>\n

\"the<\/p>\n

Over time, my understanding of the unconventional traits of top sales representatives shifted from a surface-level understanding to a deeply rooted one. That level combines traditional sales skills with the right mindset. Enabling them both makes it more efficient to train top-selling representatives by teaching reps to perform with skill and self-awareness.<\/p>\n

Now, let\u2019s get into naming these traits.<\/p>\n

1. Self-Regulation<\/h3>\n

Self-regulation is a sales skill that helps you stay composed after rejection, bounce back faster, and maintain a consistent tone during high-stress days. It means you have the ability to manage your emotional reactions, especially under pressure, so you can respond with intention rather than overreacting.<\/p>\n

I adopted this sales success trait in my second quarter as a B2B sales representative after researching the importance of remaining calm in high-stress sales situations. I had never experienced consistent rejection in a sales role before, and self-regulating my emotions became an important way for me to navigate those high-pressure times with clarity and resilience.<\/p>\n

Ei4change<\/a> provides a great overview of how self-regulation impacts sales performance. It highlights that sales representatives who manage their emotions effectively can engage clients more authentically, navigate objections with greater ease, and ultimately drive higher conversion rates through strategic relationship-building efforts.<\/p>\n

In my sales coaching, I help students develop self-regulation by teaching them to manage their emotions more effectively through increased self-awareness of their feelings during sales activities.<\/p>\n

How to Develop This Trait<\/strong><\/h4>\n