{"id":3532,"date":"2025-11-21T08:30:03","date_gmt":"2025-11-21T09:30:03","guid":{"rendered":"http:\/\/buywyo.com\/?p=3532"},"modified":"2025-11-24T11:25:55","modified_gmt":"2025-11-24T11:25:55","slug":"4-marketing-takeaways-from-taylor-swift","status":"publish","type":"post","link":"http:\/\/buywyo.com\/index.php\/2025\/11\/21\/4-marketing-takeaways-from-taylor-swift\/","title":{"rendered":"4 marketing takeaways from Taylor Swift"},"content":{"rendered":"

Perhaps you\u2019ve heard that Taylor Swift recently released a new album, The Life of a Showgirl.<\/em><\/p>\n

Not only did the full-length smash sales records, but it also spawned endless musical analysis (Who exactly is \u201cFather Figure\u201d about?) and viral moments (Is the mystery of the orange door actually<\/em> solved?).<\/p>\n

\"Click<\/a><\/p>\n

Of course, Swift\u2019s marketing savvy is as impressive as her musical talent<\/strong>. The album rollout also illustrated Swift\u2019s knack for promotion \u2014 and underscored why she\u2019s a once-in-a-generation pop star.<\/p>\n

Although not everyone can land a No. 1 album or launch a sold-out stadium tour, all is not lost: You can still keep it 100 in your own business with these marketing lessons gleaned from Taylor Swift.<\/strong><\/p>\n

\"illustration<\/p>\n

Illustration by Olivia Heller<\/span><\/em><\/p>\n

Reward your most loyal customers.<\/h2>\n

Swift is known for her loyalty to her devoted fans, the Swifties. Years ago, she randomly showed up at a wedding shower<\/a> she was invited to, and bought Christmas gifts<\/a> for other followers. Before releasing her reputation<\/em> and Lover<\/em> albums, she held Secret Sessions, where she premiered the record (and ate homemade goodies) with hand-picked groups of uber-fans.<\/p>\n

These experiences made her followers feel unique and special<\/strong> \u2014 and cemented their fandom for life<\/strong>.<\/p>\n

Make an effort to know your audience. <\/strong>Knowing who<\/em> your customers are will make your marketing better.<\/h3>\n